Thursday, March 27, 2008

Global Call March 26

Because Congress is in recess there is no legislative update.

We practiced a speaking exercise from the storytelling call of last Wednesday. People rarely remember the specific points of a presentation, even if it is a great one. What they remember is how they felt about it. Presentation matters more than facts.

This is a valuable tool for our laser talks. We can always follow up later with specific dollar amounts, but the story illustrating the need will be remembered.

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